At The Threaded Man , the ethos of our brand is deeply rooted in our heritage. The Threaded Man’s Founder Siya Beyile founded TTM through a name that his mother called him “Umfana Othungiweyo” The idea behind the name is that dressing well is one thing but carrying the clothes with pride is what makes you stand out from the crowd #KiwiWearYourPride

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When it comes to dressing it’s important that you represent authentically who you are and where you come from. Part of being a Threaded Man is infusing your culture in how you dress and not miss any details. Now more than ever before as Africans we need to take owenership of our culture and who we are. The best way to do that is to showcase it in how we dress.

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Siya Beyile is a proud young Xhosa Man, whether he is invited to international fashion weeks or functions abroad he always carries his culture with him with Pride.

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One of the most important details we miss as men is our shoes, the first element of your outfit that someone looks at is your shoes. It’s very important that you polish your shoes because it shows that not only do you dress well but you take pride in setting a good impression.

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When you combine all these elemements to your style , not only do you look good but you also feel confident whether you are in the boardroom or trying to convince a lady for the 2nd date.

Show your pride and Thread your journey! #KiwiWearYourPride