Denim for decades has been a staple in everyone’s wardrobe but 5 years ago we started seeing a decline in denim with the blazing rise of athleisure. This has forced leading denim brands such as Levis & G-Star to evolve denim from the cuts, textures and details. This year we have seen denim come back with new cuts , treatments and detailing being added.


This year we have seen Levis going back to craftsmanship, G-star becoming an innovator to treatment and Gucci creating a buzz about denim embroidery. These are out favourite denim trends that you should try this season.


The Skinny Fit 


Even though wide leg and lose fitting jeans have become popular skinnies still have a hold in the market and this season Levis launched the 511 Skinny fit jeans.


Crafted Embroidery 


Gucci’s Alessandro Michele has brought craftsmanship into the detail of denim with his popular hand painted and embroided denim jeans and jacket. When pulling off this trend try and not over do it, start off with one piece of embroided denim.


Made To Measure 


Buying denim is one of the hardest things to do because most times we don’t find the perfect pair, The made to measure service by Levis is the perfect solution because they can altar your denims and one step up they even custom make you a pair with their LOT  No 1 service.